What can I say?
I like the underdog.
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For about 40% of the population the horde (story?) is unplayable. I personally got turned off from the horde because of story and a much larger super toxic WPvP player base. Like most holdouts it’s just not an enjoyable experience. Visa-versa. About half the horde population doesn’t enjoy playing alliance side. Different strokes for different folks. You can’t make horde players enjoy playing on the alliance nor can you make alliance players enjoy playing the horde.
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Because the Horde doth not have the one thing they need for world domination… a British accent.
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Imagine imagining someone said something they didn’t and then imagine telling them to imagine it.
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He’s one of those 
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yes roleplay scene is much larger imo, i was a super casual cuz im not a very competitive person, also I liked the alliance side of the story more in BfA so I went to ally
I didn’t get into M+ until I met my bf and didn’t even know Alliance got the short end of the stick there until this xpac
im thinking of buying him an alliance shirt this xmas to match my horde shirt 
Well, here’s the thing:
If noone is playing the Alliance, then it’s as the result of a population death spiral. The Game Director acknowledged the population imbalance between the Horde and the Alliance and basically shrugged his shoulders and said “so What?” So, if the Alliance ceases to have enough players to be a viable faction then I guess your game just tanks Ion. Because I’m sure as hell not going to pay the money either in $ or gold to change factions. If you don’t care about Alliance players, then you don’t care about Horde players either.
Something to think about.
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One word, my friend. Waggle.
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Because Orgrimmar looks and smells like a cattle feedlot.
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Well it seems to be working out for me still. I can do mythic+ and raid when I want to, it comes down to having people you can play with.
People are attached to their faction. Many people have a deep love for the Alliance.
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Did you really expect Ion to care about the Alliance playerbase? He’s always been an integral part of Elitist Jerks - the sister guild of Goon Squad (the Something Awful guild that made it its mission to run every single Alliance player off of Mal’Ganis during Vanilla)?
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Because I love the beauty of everything alliance related(except kultirans). I don’t dig spikes and huts, I’m no caveman savage. I love that my main city is a castle city(bad one at that but still), and not having beast people as my races…fox people…ewww.
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At this point I wish I could say I expected anything other than disappointment. That and AotC, KSM, and being able to collect all the things. Beyond that, if the game up and dies? Blizzard can’t say I didn’t warn them (but they can say they banned me over and over and over again).
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Are you? Are you BAFFLED? Not all guilds folded like wet tissue paper. Not everyone cares about pvp. People have toons on both. Some dont wish to abandon toons after 10+ yrs and wont pay a hostage fee to transfer.
Take your pick. Hope youre less stumped.
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Imagine being bad enough you actually make this type of argument
Personally my playing Warcraft was a consequence of my age old adoration of Warhammer. I mourn the end of Age of Reckoning greatly (and while admirable, I don’t find the community maintained version to be for me.)
In Warhammer I was always a dwarf fan. More particularly Chaos Dwarfs. So, despite actually starting and staying on Horde for much of my on-and-off relationship with WoW, Alliance is where I have wound up most. When they released Dark Irons I was thrilled because they are kind-of-somewhat-maybe-but not really Chaos Dwarfs.
I love some of the Horde characters and the overall vibe of the more traditionalist/noble orcs and trolls (Durotan or Vol’jin for example). And I hate some of the Alliance characters (not too keen on Greymane or Malfurion…) But net, I just find the Alliance to be more compelling.
All of that said, while doable if you can find a decent guild on a server like Proudmoore, most end game content is much MUCH harder on Alliance. Random battlegrounds are painful, and if you even attempt to coordinate you are met with some seriously off-putting nastiness. Also, I will say very different vibe early morning if you are rolling with a lot of Aussies. That’s where you can have some real fun in battlegrounds as Alliance.
For all the competitive nature of the Horde community (and maybe they shouldn’t be treated monolithically), they are surprisingly more well-disposed to teaching than their Alliance equivalents. It’s as much a personal flaw as anything, but I just generally won’t touch raids and much mythic content not because I don’t want to do it. The desire is there. I just can’t bear the behaviors of some people while completing it.
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Alliance is more of the M+ faction, given the upper end M+ competitors all play alliance due to how broken the racials are for dungeon content. However in retail their mainly horde due to them raiding and horde being the superior faction for raiding. Supposedly their going to dissolve the barrier, who the heck knows anymore. I for one thing it would be stupid to dissolve the barriers, as in truth the alliance to me have always been the bigger villains. Yet it would be the popular thing to do at this point in time.
Bigger villains? Remember the genocide of Teldrassil? The Orcish genocide of Draenei? (I know this isn’t technically the modern Horde, but it shows what Orcs are capable of).
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And we have the purging of dalaran, and orc concentration camps.