I think that this is one of the biggest drivers behind the current outrage.
The story pointing towards a complete lack of resolution has made this whole scenario boil over, but I think even this wouldn’t have been so bad if the night elf fans felt they had -any- past depiction of the night elves that they could hold onto and feel pride in.
The constant references to WC3 night elves are, from what I’ve seen and interpreted, due to that game setting the tone for what people wanted to see from the night elves, and WoW’s track record of leaning on the WC3 fantasy while never really showing it.
Obviously, the night elves started out as a full WC3 faction and needed to get taken down a peg to fit into WoW’s Alliance and Horde narrative. But I feel like the writers took it too far.
(rant inc, skip to the end if you want to preserve your sanity)
Druidism was carved out and made neutral. Okay. They were the sort to focus more on the land than politics. But apparently they’re not only neutral, they’re so neutral they won’t even write an angry letter when the Horde invades, chops down, and burns Ashenvale. Not a good feeling, but we can headcannon that they were angry but too busy with Hyjal to even write a letter or say anything.
And there’s the infamous case of goblin shredders ambushing night elf Sentinels in Ashenvale. At night. Boy, that’s great immersion for someone who signed up to play the nocturnal guerrilla fighters operating in a forest they have thousands of years of experience sneaking through. But hey, a tweet says we got the land back, I suppose.
Except then the Horde bases in Ashenvale are still in operation by the time the story wants to -show- another Horde incursion in all its unstoppable, inevitable glory. Great, okay. One of the books said it was only recently reoccupied, though, so I guess that overrides the playable game version we had to play through. Oh, and the night elves get ambushed in their home turf, again. But rogues are sneaky, too, so one can’t really complain. It’s just another slice of bitterness to add to the growing pile.
(end rant)
Basically, the night elves have been told that they’re still cool while constantly being shown the opposite. There are enough other factors involved that makes it difficult to argue that it’s pure bad representation - so it still rankles for night elf fans who want to actually -experience- the faction fantasy they signed up for, while looking perfectly fine to someone who doesn’t have a personal investment in that fantasy.