I disagree.
Making a FFXIV clone isn’t a good move when players who prefer FFXIV will stick with that model. It fails to help your product stand out. Mostly, I hate FFXIV even if things like the FATE system were good, there’s a ton of terrible examples all over the FFXIV ecosystem. The worst example rests behind the MSQ system which forces you to relive those older content packs and reinforces their demand to have that system in that game. Things like Chromie Time offer flexibility at the cost of opportunity, and is a closer example of how to lean in on this game’s strengths (character building and combat fluidity).
I believe the better path forward (and this applies to ALL versions of WoW) is pristine servers. In the case of SoD, that would mean each new phase would be a new server to “restart” the experience – everyone going again from level 1 with zero gold, no mechanisms to skip the pack. While this is a little different approach exclusive to SoD (normally, do not start at level 1, start at max for last expac), it recreates the entire journey, and that’s what is beautiful about an MMORPG anyways, the social and the dynamic gameplay from that SHARED starting point.
The way I see it for other clients is that when TWW launches, you can make a new character on the “Pristine” server that starts at level 70. Doesn’t matter if you did prior expansions before or not. (Existing players have a chance a few days early to “Namesake” their existing character, which just reserves their character name and titles.) That way EVERYONE, new returning or other, gets a chance to experience the new content at a starting block of where the content team expects people to come in…
Sure, you have your blowhard “I WANNA KEEP MY STUFF” hoarders sticking it out on their old dead servers, but I think a lot of folks are welcome to seeing major content versions with fresh eyes. The central dealbreaker for those players is allowing Pristine characters to feed their gained gold and items back home at the end of an expansion.
This is also extensible into every version of the game. When MoP Progression drops for example, everyone creates a level 85 on the Pristine server and experiences directly into the Pandaria content instead of requiring the leveling process or the somewhat confusing new player boost redeems.
I feel that’s a better way to keep people engaged.
After all, the level 60 who has it all just stands in the main city all day, or does the equivalent of run incursion loops to buy solo play. They still won’t walk down to do DM unless it was optimally designed (and then they would complain that the optimal method of play is dealing with undergeared, underleveled, old content).
(FWIW, I would enjoy trying out a Pristine Hardcore retail realm and seeing where that community could climb.)