Yeah, when you get to binary either/or thinking like that, you know you are likely not thinking right. It’s not like people fall into your either/or categories you just described. You set up conditions that describe your black/white way of looking at it. But that has no relationship to reality, or the huge range of reasons people like PvP.
The biggest failure of all in your sentence, is it shows you don’t acknowledge that gear isn’t just some “reward”, some carrot, that you munch as you play the game.
Gear is intrinsic to your ability to survive, do damage, heal, get battleground objectives, etc.
So you don’t have to only “be there” for either a “carrot”, OR, your love of PvP.
Because the reward of better gear, makes you more viable in PvP. Dying less, getting more HK’s, or getting more Battleground objectives, becomes more likely as your gear improves.
That’s why the carrot metaphor fails entirely. Failure to recognize that gear-score matters in PvP.
We all know, if you were offered the option of the best gear from the tournament realm, or some ilvl 225 greens, for the next BG you played, which one you’d choose.
There’s a reason you replace your old gear with better gear. And it has nothing to do with carrots. And everything with PvP being more fun that way.