29 million MAUs for Blizzard in Q4 (corrected)

they dont care, wow is a gold selling plateform for money now, it’s their biggest revenue

1 Like

you’re reading that wrong my friend

thats just total accounts since creation, the first number is active accounts - which is a mix of subs and peeps that are grinding gold tokens to pay for their sub

between classic and shadowlands, wow is about 4m active players right now, which isn’t bad at all

2 Likes

Which would make sense. The 15 year anniversary infographic they released in 2019 said there was over 100 million unique WoW accounts made since 2004

What does this even mean lmao

ya that makes more sense. this post is stupid, saying “29 million maus for wow” when it’s across all blizzard games.

Accounts aren’t subs heck I account (pun ha!) For three alone.

No it’s not.

You must be new to these things.

The 3.2M number looks legit since they sold that many shadowlands subs. Quite a few classic players didn’t eve buy shadowlands (too many data points for classic completionists to deal with due to their OCD).

The total number of accounts ever created also looks legit since gold farmers were constantly getting banned before tokens became a thing. There are still bans, but ban numbers used to be bigger.

2 Likes

Good for them. As many concerns as I have about WoW in particular, D3 is still awesome, I still fire up sc2 from time to time as well.

And for WoW what I hope they see is some fundamentals that are still strong and they build on them.

What I am worried is they will take it as a sign that everything is great and not change anything.

My guess is Classic brought in the new subs money, retail brought in the client software sales and the cash shop money.

i was looking on my phone and i didnt see the columns. i clicked world of warcraft and the first thing it displayed was 113 million subscribers or players, no context. now i see it on a computer.

It’s a poor metric to gauge WoW’s population numbers because so many games are mixed into it. You have to look at the operation costs sheets. Their overall revenue has only increased when new expansions launch, but has otherwise remained stagnant on income for the last couple of years.

Next quarter with the subscription cost increase it’s going to inflate the numbers even higher which will offset any loss in subscription numbers.

1 Like

Most of these population counts use api that flags active characters that can do a variety of activities (like looting something significant, using AH, killing a boss, and I think even transmogging).

Naturally no way to determine number of accounts cause everyone’s alt average varies heavily.

Shadowlands isnt a good expansion, it’s Covid and we’re all stuck inside.

1 Like

Token’s don’t subtract from subs. They replace subs and cost $5 more so Blizz actually earns more per month from 1 token than they do from 1 sub. Sure, the token owner might not pay $15 but someone paid $20 to get that token to sell for gold to the other player.

6 Likes

Congrats, you didn’t read.

29 million MAUs for ‘Blizzard’. That covers all their games, including Diablo 3, World of Warcraft (both classic and retail), Heroes of the Storm, Overwatch, Starcraft Remastered, Starcraft II, Hearthstone and Warcraft III: Reforged.

Now granted, WoW is doing amazing right now. Both Shadowlands and Classic are doing extremely well, but Blizzard is losing people in other games, which has led to a loss in MAUs for the company over the quarter.

That’s for all of Blizzard, dude.

Take your own advice lol.

And your last part is why I say people shouldn’t dismiss the concerns that current game design could lead toward making players rely upon those type of transactions.

For Blizzard, sure. But not for Activision-Blizzard. CoD makes them more money than WoW.

Fair enough. Thought 113 million may have been too much.
But also shows how many players they potentially lose. I am sure that a very small margin has more than 1 account. Either way, even if we take 3 million (assuming that 1/4 makes enough gold to buy tokens), they still make bank.

Last year, Act-Blizz reported almost 2 billion in revenue. (I just googled it). Revenue is before tax/salaries/etc. But I’d bet my thicc bum on the fact that they pocket so much. Doesn’t CEO make like a mil/year or something? Let alone the board of directors and major shareholders?

This is what crippled blizzard. I am sure at first their merge with Acti may have seemed like a good idea, but in reality, it killed Blizzard.

Kotick makes $40m I think.

2 Likes