There is already a huge disconnect between the general playerbase and OW streamers like no other game. This is mainly because alot of the most watched ones are high ranks and spend alot of their time talking down to the players and people don’t generally want to watch people insult them.
And now we have a select list of streamers we have to donate towards if we want a skin. We are literally paying the people you should be paying to promote your game. Not only that, but $18 worth which is more than the legendary OWL skins cost.
I don’t donate to people I actually like, I just give them my prime sub and call it a day. I sure as heck don’t want to donate $18 to one of the most toxic content creator groups in gaming. Why isn’t it just anyone who plays OW or has streamed Overwatch prior to this announcement in the past year? That way if we wanted to donate, we could atleast choose a streamer who is nice, actually needs the help (I don’t have a problem with xQc or T-Pain but I promise you every single player of OW needs $18 more than these two") or actually deserves it.
We could’ve made something nice out of it by having people in the community gather a list of names of low viewer streamers who are actually nice so we can support them as a community. But instead we get to choose from multi-millionaires, people who don’t even play OW, people who play and do nothing but talk down to us or people we have never heard of.
Its not just tone deaf, but its stupid from a marketing perspective.
Think of four things: Blizzard, Money, Micro Transactions, and Whales.
Why is the price so high and why is there no incentive for Whales in these twitch channels to gift more than 3 subs? They cannot help others get the Skin by completing a set of 3 gifted subs. Hopefully they at least see what I posted and change it to this.
I believe the limited list of streamers is because they want people to stick to big channels or certain smaller channels so that the “activity” and channel numbers are high, and to encourage other people to go into those same channels. But they way that it is set up lessens the likelihood of many hype trains and collaboration between streamers to achieve rewards. So it doesn’t even help their original goal.
Low view streamers aren’t gonna get the maximum eyes on the product though. Gotta look at it from both sides. Dare I say there’s a reason some steamers get big and others stay small. Who would you rather shelling your product, hmm?
Blizzard gets the publicity for Overwatch, the streamers don’t have to say they’re being paid to play the game and Blizzard doesn’t have to pay a cent for it.
Everyone wins
This event would be OK if we could participate by buying subs for anyone streaming Overwatch - I’d love to support a streamer who is just starting out. Being asked to pay a corporation’s marketing bill so content creators can work around paid-content disclosure laws feels a little scummy though.
you think they’re gonna listen to our feedback?
money talks. if enough people sub to the streamers on the list we can expect more of the same, if (practically) nobody buys into this tone-deaf scheme then they’ll drop it.
it’s not even a whale-worthy skin. if they wanted to drum up FOMO they should’ve gone for waifubait (mercy, widow, dva etc) and really gone to town on the frills/sparkles/fanservice/etc. whatever.
This “event” is a reward for all those streamers who had followed every word from Blizzard and judging by this terrible idea, i think they are going to be more in the future.
I like the idea but the execution is ridiculously bad. I think OW streamers have been some of the people (the average player making up the other half) who have carried this game for years now. But, to keep it to an inclusive list and not open it to more smaller streamers who need the exposure is ridiculous. Also, in my opinion, it’s not even that nice of a skin. So I don’t think it’s worth it
Revert back to viewership, lol. More people will be willing to get involved and there’ll be much less outrage about cosmetics going behind this gate because it’s been done aplenty before;
Don’t use big streamers who don’t even play the game anymore, or who are quite toxic for the community for these events;
Make it more open to smaller time twitch streamers if you’re not going to use either the first or second option.
Which, tbf, is something most people have been saying all along.
Well the reason to help them out financially, is because this is basically a marketing expense.
And getting streamers on-board any happy with your product is just how live service games build and maintain their reputation.
Which just the newest version of subsidised videogame magazine reviews, or celebrity endorsements on TV/Radio.
And a lot of people who are upset about it are just kinda taking a “boomer new fangled trends are bad, because back in my day…” kind of approach to this.
But also because people got way too used to basically getting almost every OW1 skin for free, or for “watching” a stream that’s afk/muted/minimized. Which was a large contributing factor to why we basically got a 3 year content drought.
You danced around my point which is that if this is to get into the good books of and help streamers financially, then it shouldn’t be almost entirely helping only big streamers who don’t require said help…