lack of actual new content being release in the live game. lack of new events/game mode.
the game just feels old.
plus the recent change they made to soft locking the server region made players matched to servers they don’t even choose. Basically stripping players off the choice of choosing servers.
It was an unannounced change to the game and it made the player base frustrated at Blizzard. Almost as if they know most players are not gonna be happy with the decision, so they decided to make it a ‘surprise’ change. A surprise change that has made loyal players even myself to consider quitting for other better games like Apex or Valorant