Just my 2 cents.
The prices here are outrageous, too numerous, and the value proposition is insane.
Outrageous - 60 dollars for a mount? WTF are we even doing here? That more than the game cost lol.
Too numerous - At this point we have box cost, battle pass, paid cosmetics, premium editions, paid early access, and on and on it goes this is nuts.
Bad Value proposition - This is not trying to be rude but this game simply does not offer enough to be charging these insane prices. Your game is lightyears behind your competition. It just is. Even if you like Diablo 4 you can still admit that. Still waiting for Basic QOL feature, ladders, and on and on I wont rehash all of this now. The player base for this game had dwindled down to a handful even on patch days. The interest for this game is dead. You should be doing everything in your power to get players to come back to the game by offering more value, not milking the remaining loyal players dry.
God damn Blizz… I am not even mad any more I am just disappointed. Luckily there are other players in this space treating their customers with respect.
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I agree with most of your points, Blizzard what are you doing. The battle passes should be permanent, not expire in 3 short months. People have lives, play other games, kids, work, projects etc. I want to take my time with the battle pass, not be forced to play constantly.
It does come with plat but not enough to make me want it for the price.
People complain about blizzard monetization but LE is more expensive. They make you buy each pc seperate.
What happen to the days of $10 skins lol. I still but some because I have disposable income.
Halo Infinite and Deceive Inc both have permanent battle passes. Blizzard should follow that in my opinion. It would win them favor with the community.
While you may personally feel this way, there are people out there willing to pay these prices for cosmetics. You won’t ever convince these people that it will only get worse, and it has ever since MTX were invented for games. These people don’t care, they don’t visit the forums, watch YouTube, check Reddit, or look at Twitter.
While there may be people who agree with you on the forums, you’re talking to an audience that is less than 1% of the player base. The people who make the prices for cosmetics won’t get this feedback either. The CM’s job is to give feedback to the developers about the game, not the fact prices upset a few people on the forums.
Pretty much the sentiment of most for a long while, well before D4 came out too.
Regardless good luck with your crusade to change their minds about pricing on cosmetics. 
Wrong, I’ve been playing last Epoch for the last week and I can assure you the most expensive thing in the cash shop is $40 which gives you a whole set a portal two pets and some in-game currency. You’re telling me that’s more expensive than a base game of $70 + battle pass in + game cash shop and then some more. Personally I prefer the individual sets than a whole damn set itself. At least last Epoch has an end game has content that’s engaging the game feels great and fun and doesn’t feel like a slog every bloody Moment Like D4 was.
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I just don’t purchase anything in the shop. It isnt worth it.
I did purchase a set at release, but that is it.
They can raise prices, or lower them for all i care….it won’t affect me either way.
There was another thread today where someone posted about “the psychology” of their marketing practices for the shop. They called them “shady” or whatever. Problem is, it does not matter. People need to have some ownership and accountability when it comes to that shop. It is a choice to purchase something from the shop, nothing more and nothing less.
It is getting pretty old when people keep blaming everyone else but themselves for the choices they make.
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From what I can see you buy each pc of armor separately with in total is more expensive than a full set from D4.
How hard is it not to buy something?
If you can’t window shop without pulling out the credit card, that’s on you.
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I think the biggest elephant in the room is that the direct competitor, PoE (and soon to be PoE2) offer cosmetics that while they seem moderately overpriced, are available on all classes for one purchase, making them an infinitely better value than anything D4 offers. That’s what makes the cosmetics for this game feel entirely like Blizzard’s gone completely tone deaf. Take those portals for example - what is the point in class locking certain colors when every other portal supports all classes?
If they’d build the cosmetics for all classes, then the prices wouldn’t seem nearly as bad as they do now. They’d be closer (albeit still slightly higher in many cases) to PoE’s fare.
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I honestly just buy stuff from the shop in PoE to support them, i get like 200-500h of gaming every 3-4 months from them for absolutely 0 bucks if i wanted.
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There are many things outside of this game that cost way more than I’d like to pay for them… So I don’t buy them.
They only care about total profit so I imagine they use a Multivariable Calculus Profit function to determine the pricing that will bring in the most money. They have the cost and profit data so this exercise is trivial. You can’t buy cosmetics if you already own the game so they don’t have any incentive to sell them at less than their derived maximum profit value. You could say that there is incentive there so people buy the expansion, but their name and marketing are going to cause people to buy that anyway. Very unlikely that they set reasonable cosmetic prices for the masses.
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Those prices are probably statistically calculated for a long time to give the more money back to the firm I guess 
There’s plenty gamers that buy it, so. Unless there will be less purchases, they will not recalculate the prices.
The bad point for Blizzard though is the bad publicity around those prices everywhere now, and also the bad reputation. At the end, they will lose more.
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I’d much rather buy a few pieces separate that I actually want than be forced to get a whole overpriced set 90% of which I will never use.
Keep the set bundle for those who want to wear the whole set. And sell separate pieces for those who want to mix and match. I’d be okay paying something like $5-10 per piece if I could cherrypick what I actually want to have.
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I literally am playing Last Epoch right now as an Acolyte. If I go to the cosmetic shop, I can buy the Soul Eater set for her. Each piece must be bought separately, with the costs being 100 points each for the chest and back piece and 50 points each for the other pieces of the set, of which there are three, the helm, boots and gloves.
So in total I have to pay a minimum of 350 points to get the cosmetic set.
Looking at the points bundles there are three to choose from. 200 points for A$30.75, 100 points for A$15.40 and 50 points for A$7.70 so all up, if I want to buy the complete set, I need to buy one of each pack, which will set me back a total price of A$53.85
Mind you, I paid A$50.95 for the game. So ONE cosmetic set costs me more than the price of the game!
You don’t get to sit there and tell people that LE isn’t expensive. That’s an outright lie.
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Well, just only in the context of microtransactions and the gaming industry…
The higher priced items relative to every other service ive bought in naturally makes me assess the cosmetics on offer to a higher standard. I’ve only bought a few, and far less than other games where the cosmetics are more reasonably priced.
I think they have to balance their assumption that the majority of arpg players are still literal child dependents who prefer free to play games, asked their parents for diablo, and will only play overpowered builds. They must seriously think the people who by microtransactions and the people who they’re building gameplay for are completely different and non overlapping players.
I am sorry you feel frustrated, but your thoughts are really worth 2 cents. Each platinum bundled with the beautiful cosmetic horse is 0.9 euro cents… More valuable to me than your resentful rant. I hate to break this to you, but Activision Blizzard and Microsoft have teams of PhD’s and business analysts that collect millions of datapoints have an understanding of consumer behaviour, run pricing simulations, A/B tests etc… your one little post does not make a difference…
I don’t want to sound like someone on team Imperius… but seriously you need to self reflect. Calling it a “bad value proposition” is more arrogant than my comment here.
LOL, From where some sketchy site? I got mine on steam for literally $36. You are FULL of it. $50 my arze… and sure lets just say each piece is $10. You’re NOT “Forced” to buy ALL of it… People can “choose” if they want to or not. I’d rather have them individual pieces then the whole set… If your outsire the U.S that not the games fault… thats called inflation… Poor excuse.
Says the one spewing nonsense! typical Blizz whiteknight. Sure lets just go by D4 at this price point as you say? Seen the new video in regards to an EX-Blizz employee talking about how management treat him like Dog crap? Oh or Blizz fumbles EVERY time with this game… This company cant do anything right. Enjoy this dog crap game. VOMITS
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Agree. I bought LE. The game is amazing. It costs exactly 2 times less than D4. However, the supporter packs are more expensive, for the value they provide, compared to the D4 packs. Simply because the character design and the character visuals are not as good as in D4, yet they cost as much. Otherwise, I am happy with the visuals of the “open world” in LE, but the characters are not as nearly as good as in D4.