Actually, theyre normally designed to retain players. The current design is literally encouraging people to just stop playing WoW and find other things to do with their free time.
Normally a MMO should have enough weekly content to allow someone to focus entirely on it for their hobby/ game time. Right now it barely has enough for 2 hours a week if you dont push keys to 14+ and can’t get a mythic raid guild.
Making the game more unfriendly to PuGs is always a mistake in my eyes.
Guilds and small groups, premades, aren’t the majority, it’s always been nameless PuGs that are doing auto-queue and stuff that keep the lights on.
WoW got popular in the first place because you could play most of it on your own, only being pushed into groups for the occasional dungeon or group quest.
If it wasn’t for BG Blitz, I already would’ve left.
And yeah, there’s not really enough content to keep you around permanently, you’re just gonna run out of fun things to do.
I don’t think I’ve ever met a player that does all content. Everyone has their own niche they prefer.
That’s because of the nice little thing called WoW tokens. Whales get to pay for other people’s subs.
However, it may also be one of the few things keeping Blizz from being able to make a new mmo.
Basically though, once youve done everything in a patch that can be done without a CE guild, there is no reason to continue playing because those guilds are quite exclusionary and have pretty much shuttered or become completely full for the current patch as well.
Unless you feel like spending RL cash for them to allow you in.
I can see a new format where there is a retail patch released, 3 months later a remix and classic patch releases, 3 months later a new retail patch and so on.
Thats the thing. They have little to no idea how MMORPG GAMES work, evidenced by their botching of ffxi on 360, and inability to get ffxiv onto xbox one due to an unwillingness to compromise.
Theyre great at pushing out “play and throw away” games like “the magic schoolbus”.
Not so great at games with upkeep costs.
Microsoft also doesn’t do development, they do publishing. So…they dont make games. They make money.