Blood Elves would agree they had forsaken the name but by race-terms they are identical.
It wasn’t ‘Ion’s Word is law’ that dictated they had light-haired fair skin. That was for the Elf-fantasy genre and what separated them from Night Elves + other Highborne in their evolution with day-walking + absorbing the power of the Sunwell.
They’re getting darker skin tones too in the new updates; and if you know where to look - There’s lore to justify it. I’ve included examples in a thread I made to combat against the legions of those that may bicker when the tide rolls out - The Customisation Justifications to Lore