I refuse to believe that adding the token was anything other than another cash grab.
The people on the fence can stay subbed with gold and you can make an extra $4 a month for those subs.
There have been too many other examples of cash grabs such as the complete mismanagement of servers which has destroyed Wrath enough for me to where I will never come back. That was followed by that Faerlina to Benediction and back transferring that was ONLY done for the faction change cash.
The complete mismanagement is sad but at the end of the day, people can play or quit.