With all due respect. You have no way of knowing this for a fact.
The game at present is plagued with “reasons to unsub”
I’d think Blizzard would want to fix as many of them as possible.
As has been stated, guilds keep people interested during content “issues” ie: lack of or poor content.
Scenario:
Guild A has been around for years through the good and the bad. Guild A has continued to function and to keep it’s members engaged in the game (Thus subbed) through some pretty bad content droughts and even some downright poor content over the years.
Blizzard borks guild permissions
Guild A can no longer function as it chooses to function.
Since Guild A can no longer function as it wishes, it puts recruitment on hold.
Therefore, many people that may otherwise (if not for the broken permissions) have been recruited by Guild A are not recruited.
The regulars of Guild A (as well as those who never got a chance to join Guild A because they weren’t recruiting) also stop playing mainly due to the other
Guild A, instead of being the thriving community is has always been, (thus keeping people subbed) limps along with only a handful of active members instead of it’s usual gaggle of goofs.
If the guild permission had been left intact and functioned as they always have, Guild A could have kept many players who quit for
engaged in the game regardless.
Instead, those players
because they never got a chance to join Guild A (or any similar guild) because Guild A (among many others) was not recruiting because guild permissions were borked by Blizzard’s best.
In this scenario at least, it seems Blizzard IS indeed losing money among other things:
Integrity
Respect.
Their (once stellar) reputation
I doubt you are correct when you say “no one has unsubbed over this”
Regardless if it’s a direct result of guild permissions or indirectly related to guild permissions unsubbing it unsubbing.
Unsubbing = lost money.