other than buying the free month, the gold is kind of useless to me. so you got a million gold what do actually do with it? buy some rare mounts? the stuff on the AH isnt that good and the stuff you might need isnt that expensive. im at 20k gold, i do about zero farming and only sell something on the AH if its super rare.
i think they need to add housing and other stuff cause gold is borderline useless to me
Just spent 5m on a bronto so there’s that. You can get the 2m widow mount, TCG mounts, full tier 3 sets and other BM items. Buy BoEs, raid mats per week is also like 50k gold min if you raid at a decent level.
idk im always broke. by the time i save ~400k a new xpack comes out with boes to buy lol
always at the edge of bankruptcy, gathering flowers to make my own raid pots - not finding the will to keep farming after i got my own pots lol.
*i tried selling mogs and pets but thats way too much maintenance for me… spent more time reposting failed auctions than anything else… zzz
im genuinely curious how ppl actually find the will to get wow rich.
isnt the raid stuff better than you can get from the AH? mounts are cool but im not grind hours getting gold to buy one. housing or buying your own airship or some cra p would be cool and id consider working hard for gold
The normal gear is slightly better, so on day 1 guild just clears heroic and skips normal.
i mostly spend mine on rare transmog items i don’t have
I keep it in a huge vault, and go skiing on the piles like Scrooge McDuck.
I spent a couple million on the BMAH. Bought my favourite ever mount (Clutch of Ji-Kun) and a few others, all in Legion. Didn’t spent a cent in BfA but also didn’t recover from my BMAH binging so only have about 3.5 mill.
When something shows up I really, really want I will have the gold.
No offense, but it sounds like the main reason why you don’t think gold matters that much is that you don’t pursue much of anything that is very expensive in this game. Players who do actively pursue those expensive things have much more reason to care about gold.
Buy the store mounts, get extra accounts to mb with, get games and pets and sell excuse me “gift” them to other people. Just turn gold into bnet balance
I’d spend exactly 100% of it on xmog 
And depending on what I decide that might just be 1 item 
Mounts mainly. I’ve already made 100k this expac so far, just by selling herbs.
i like shiny things and unfortunately unclaimed market containers are kinda addicting. in past expansion twinking was most of my gold sink, and then spectral tiger cleaned me out.
converting tokens to balance is a really cool feature too for realms transfers or faction change etc
Mostly just convert it to bnet balance. Paid subs, xpacs, mounts, 2nd account, boosts, gifts. It’s nice not having to spend real money on the game over the years.
As for in game, I’ve spent most of my time doing random bgs and love being able to use as many flasks, potions, and feasts as I want in bgs. Sure will miss the 2m potion CD though.
I made around a million gold between SL release and yesterday.
Enchanting+DE is killer at the start of expacs.
I gave most of it away though.
My sub is out in 4 days and I’m done
I save it til the token price drops significantly then covert half of it to battle.net currency till I hit the cap, then I buy stuff to sell later 
The only thing of note I buy is the occasional mount and little pets. Mostly little pets lol.
I use it to buy the xpac and in game services.
I ride my chopper to the AH to buy mounts.
Just kidding. I only got like 13k 
^ This
All the consumable items (flasks, potions, food, bandages, ect) are things you are constantly stocking and restocking if you do any mythic content or PvP on a regular basis. And that’s before we even get into needing to replace enchants and gems each time you replace a piece of gear.
That gold adds up fast. Part of the reason why even if I don’t play them on a regular basis, I’m trying to making it a point in Shadowlands to have alts that can at least cover enchanting and alchemy, and making sure my Alliance/Horde mains at least have fishing/cooking covered.
And yes, we’re talking both factions. At the very least, I feel you need at minimum three characters if you’re looking to try to become mostly self sufficient in WoW:
Main covers a major crafting profession and a gathering profession to complement it (BS, LW, JC) as well as cooking/fishing duties. Meanwhile, one alt does tailor/enchanting, and the other does herbs/alchemy. If I’m in excess of three characters on one faction, I generally either double up on gathering to help supply everyone else (or sell the excess on the AH for gold), or I start looking into the professions that tend to either get very expensive to level/are tough to make money with (inscription/engineer come to mind)