This was allegedly (I haven’t verified it) from the DVD that came with the OG CE. Some key takeaway from where the devs started and where Blizz Dev 2.0 is at today…and why WoW has an identity problem that’s fueled by elitist players who have hijacked what WoW was and could have been. This was definitely an interesting listen so if you have the 13 mins, I recommend it.
Dev 1:
“Every time that you log in to the game, you can accomplish something. Even though you might not achieve a new level that night of gameplay, you might finish one or two quests, or you might earn a new rank in a trade skill or explore a new zone. And that was something that we really tried to hit on, that way you’re not so focused on the experience bar the entire time you’re playing. Your only goal in the game is not necessarily leveling up, but its completing quests and visiting new areas, and learning new skills. Sort of always developing your character and often times players find that they level up and they don’t even realize that they’re close to leveling.”
Experience today:
- “WoW has never been about the journey, it’s always been about the endgame and raiding, this is how the devs made the game.”
- “GOD I hate leveling! Is there going to be a catch up mechanic for the catch up mechanic for people who JUST want to rush to endgame to raid log?!”
- “Oh em eff G, I need to time my +15 key or I’m a loser! Pffft, this guys pathetic, parsing grey, what a casual! LOL, you don’t raid? Why even play this game, this is how WoW has always been lul, top kek.”
- “LUL, u want player housing? bro that’s so dumb omg, wow has always been about dungeons and raiding! go play the sims if u want that crap!”
- “LUL, you’re a necrolord as a fire mage? declined from low level key group”
Dev 2:
“What you’ll notice when you start playing World of Warcraft is that the user interface is somewhat minimal. You don’t really need a manual to play the game. Everything about the interface is really towards keeping you in the game. We really don’t like to have to have players go to the manual or go to the website just to figure out how to play the game.”
Experience today:
- “<<insert conduit powers, anima, shards, renown, mission boards, 20 currencies, etc. etc. >>”
- “Wdym you don’t know where NPC 1 is or what these convoluted items that dropped do? Just go to Wowhead…”
- “LUL, peopls still play with the old UI, imagine not having DBM, RIO, ELVUI. Never mind that my screen is an indiscernible amalgamation of numbers and bar charts to make me feel better about playing a game.”
- “HOW DO YOU NOT PLAY WITH DBM?! WDYM u don’t have a damage meter addon?!”
Dev 2:
"One of the challenges of developing an MMORPG, is how do you get people to start grouping in the game. How do you get people to really take part in the community? Well the attack that we took for this was to try to make sure that players could always solo in the game. They could always advance by just playing by themselves. But really try to make sure that there’s plenty areas in the game that only can be done when you group up with other players.
Experience today:
- “HUH, WoW has never had a solo experience, it’s always been a group activity if you’re trying to play solo in WoW you’re not experiencing it how the devs designed it, no wonder you’re not having fun!!!”
- “lel wat? ur getting denied keys or arena groups? just host ur own key lel. WoW has always been about grouping so if u want solo go play skyrim lul.”
- “<<insert 90% of the endgame content today is literally all mandatory group content>>”
There’s plenty more meme potential, but I’ll leave it here. Kudos to the vets who saw this game change for the worst and made the difficult decision to part ways. To those who still remain and enable this mess, you are also a part of the problem.


who cares? Certain players have always made the same complaints since the dawn of the game and there’s no reason why they would stop now.