No, they don’t use their own. They do use a survey company.
That is not the one they use though that I know of. I would be suspicious! When in doubt don’t click!
1 Like
I can’t speak for marketing and research but I imagine that when we can we may utilize folks that are better at collecting and collating data like this.
The research vendor used in this latest survey is YouGov. 
6 Likes
What!!! 
Ok that is surprising but thank you for the info. I was officially WRONG!
It happens.
7 Likes
Bookmarked haha.
1 Like
I got a survey email tonight as well and figured it was a scam since the email domain was @e.blizzard.com and that didn’t match up with any of the ones like @em.blizzard that I’ve seen posted. https://imgur.com/a/9o1ndLJ
You’d need to have a look at the actual email headers and not just the email fields initially shown on the email as in the screenshot.
This new survey from YouGov is a bit rude. I’m answering questions, clicking next at the bottom of each page. Next thing I know, I am redirected to the Battle.net online shop. What? No farewell message. Just an abrupt redirect. At first, I thought it was some sort of hint, like hey you haven’t heard of these games? Here they are! But there was no way to get back to the survey. Re-clicking the link in my email says the survey is already completed. Rude.
5 Likes
This.
I was really bothered by it. Ok, so this is a demographic and marketing thing. Fine. The lack of ending and redirect to the store after asking about what we played felt terrible.
bad survey ending/transition Blizz
8 Likes
Fully agree with this. If I want to shop, I will go to the site myself without a redirect that was hidden.
2 Likes
I got the same email and clicked the link thinking it was official blizzard email and freaked out when seeing the email as noreply@e.blizzard.com . I clicked the link so can I get a clear answer whether this was really blizzard or not because I clicked the link? This can easily be replicated by a hacker. Your a billion dollar company blizzard cmon!
What does that have to do with anything?
Any email address can be spoofed.
This is why, as I stated before, it’s best to check the actual headers source code.
3 Likes
Generally speaking, it’s better to do this the other way round. Unless you enjoy spending your weekends disinfecting your hard drives.
1 Like
They should really develop a way to to use your e-mail as a notification they want you to take a survey for them, but that directs you to your Bnet App where a link is provided.
They do it with gifts. Even if the data collection is by an outside agency, at least you’d know its legit.
These surveys often go to folks who aren’t currently playing the game, so they may not have the Battlenet App installed. I don’t think they want to make someone download the app just to answer a survey.
4 Likes
Point taken, didn’t have that perspective having received the survey & being an active player.
1 Like