It seems pointless to keep working towards building up my Heart of Azeroth neck item when a green common drop will replace it shortly when a new expansion gets released. By contrast, in Everquest there were quest items that took a very long time to get but when you got them they lasted a very long time. Those items weren’t replaced in 1 or 2 expansions. They had unique stats that made them worth keeping. Does anything like this exist in WoW?
Mounts and rep bags are about it.
Unless timewalking is up then thr legendaries work.
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Not really. We always replace our shenanigans by the time we’re about four or five levels into a new expansion, which for most people who have their expansion-rituals where they take off the next day and no life it with some snacks, lack of sleep, their friends and in their underwear (I partake in this ritual every expansion, I fully admit) we’re all max level the next day by mid-morning grinding gear and have already sold all of our previous gear.
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No, and intentionally so. They don’t want you grinding last expansion’s content to gear up for current content. That’s why they also nerf the utility foods (eg. increased run speed) every expansion.
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Among other things. Garrisons and Legion Order Halls also got nerfed into the ground. When a new expansion launches, Blizz wants the last expansion to be the last thing on your mind.
Would be neat if legendary weapons persisted past the expansion they came from.
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Too bad they forgot to add a replacement for Bear Tartare.
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This is pretty much SOP for an expansion? Not sure why that’s surprising?
Can’t have you doing content too fast now, you’ll find its lacking too quickly.
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There’s still more of BfA to come. Your Heart of Azeroth will continue to need upgrading to stay relevant.
Afterward? It’ll make a nice souvenir.
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Blizzard’s intention is that in order to be relevant in end game, you need to grind gear from the current xpac (which is why gear gets more powerful at an exponential rate). It is a drag that every piece of good gear, including legendaries, are irrelevant next xpac. But I guess I do understand their reasoning.
Because otherwise someome could be really good at the end of an xpac, do nothing when the next one drops and just hop immediately into heroic raiding.
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The longest something will last is a few levels into the new expansion. Maybe if you’re unlucky with drops you might not find an upgrade until new max level, but the upgrade was still out there.
Honestly, the old expansions are just there to level through, the new expansions are basically all new games.
They do. They don’t disappear from your bags. 
I’d sell Thrall my doomhamer for 13s at this point.
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Sure, lemme decorate my furnace with the damn thing.
…Hate that necklace. Grumble grumble.
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They would make the previous tier relevant before previous expansions. A.K.A. new character has to grind through Uldir then BoD before having the gear for EP.
Well everything else becomes irrelevant in the next major patch, let alone expansion.
It is a dire state of affairs.
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I had a joke about Thrall and Jaina and the Doomhammer and giving her a pounding but I forgot.
Nope, once expansions started hitting WoW followed the throw-away electronics model. Even them “Legendary’s”.
I understand this but they could just have a quested ring or trinket that is so unique that it’s worth the effort getting. Example, I quested to be able to have a Dark Cloak of Sky in EQ. The stats make it seem useless when (at the time) there was better gear but it was a clicky from inventory that granted a tiny bit of haste for me. Since I soloed a lot as a Ranger this bit of haste was great to have around. I never got rid of it.