The exchange rate is higher today than the same time last year. Sure it fluctuates like any exchange rate, but it has generally sat within the 70-75 range for the past 5 years, with the exception of the drop in March which it recovered from.
Exchange rates:
11 Nov 2020: 0.73
11 Nov 2019: 0.68
11 Nov 2018: 0.72
11 Nov 2017: 0.75
11 Nov 2016: 0.74
11 Nov 2015: 0.70
They aren’t adjusting for anything. It’s a quick cash grab.
It’s just as likely that they are using Australia as the test market to see what impact a price increase will have on subs/profits as it is adjusting for any dollar difference.
This isn’t even taking in to account all the other issues OCE players have to deal with and have been ignored for years. First blue post in the OCE forum for 2 years was to announce a price increase.