I was looking over the stats over at Data for Azeroth, basically looking at the completion rates for the various keystone achievements.
Just looking at the data, it seems like a lot of the player base really doesn’t push M+.
I looked at the Keystone Explorer achievement which would is the easiest to get and the season with the most participation was DF season 1 with 43% of the accounts on Data for Azeroth had this achievement. The rest of the seasons for SL and in DF only averaged around 30% of accounts got this achievement. Which really shows that people aren’t really engaging with M+ as their end game.
I think the changes to M+ in season 4 and TWW is Blizzard trying to get more participation in the system, mainly due to the lack of people enaging with M+.
My point in making this post, it just feels so much of the end game is being designed around content that only about a third of the player base cares about. Raiding and rated PVP has suffered immensely when it comes to class design, because classes are being designed around M+.
The burn-out for casual raiding guilds is huge as well, so many guilds push their players to grind M+ to help them with progress in raid.
I know some of you will come at me on this topic. I’ve been an extremely vocal person when it comes to M+. I think the system has done more harm to WoW than good. I understand there is a segment of players that love it, I get it, small group content is way more accessible than raiding.
I think M+ was a cool idea in Legion, but what it has evolved into now just feels like it doesn’t belong in a casual MMO like WoW.
Edit: Here are the achievement rates for Keystone Explorer for the last 2 expansions
SL season 1: 35%
SL season 2: 32%
SL season 3: 30%
SL season 4: 26% <— fated season
DF season 1: 43%
DF season 2: 35%
DF season 3: 36%
DF season 4: 28% ← fated season