First paid cosmetics now sub price gouging, this is modern Blizzard

This seems like a problem for people who uses spiders for currency.

I didn’t smell the sarcasm till after I hit enter

I’ve defended Blizzard keeping the sub rate even prior to this, perhaps not on this character. We were lucky we had a reduced sub cost for so long. My point is mainly that the choice to increase these sub costs at this terrible time when OCE servers have long been in neglect without even correct day/night cycles after our very correctly adjusted $90 version of shadowlands. The price didn’t go down when our currency was stronger than the USD, the choice to increase the cost now is brutal.

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$19.99 AUS dollars is currently $14.52 USD.

That’s less than a month subscription here, and a little more than if you pay 3 months at a time.

So why didn’t our sub fee decrease when we had a stronger dollar for 5+ years? And why do it now when people are having a hard time?

thats my issue with it.

the AUD has been roughly 0.70:1 with very mid deviations for 16 years, its gone up more often than its gone down.

the worst it hit was at the height of the pandemic and recovered back to where it sits on average roughly 6 months back.

there hasnt been any drastic change to the exchange rate that warrants this sort of change

So much whiny entitlement in here…

The only thing i agree with op, is that actiblizz should pay taxes, tbh not doing it is very scummy.

Any price hike isn’t something any consumer should want for anyone. Taxes not being paid on top of that with the Blizzard Eu office closing and mass firing of customer service staff is just insult to injury.

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All I see is someone who wants to have be taken serious without knowing proper business ways while also having a fart joke as name.

Does not compute.

using my name as an insult in a discussion doesn’t compute either. Make a point don’t say “ur dumb because ur name silly”

Though I agree its unfortunate to see Blizzard going this direction, everything we’re seeing is still very tame by comparison to the rest of the industries monetization.

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True, I play WoW because it’s different - not because it’s like every other MMO with everything monetized. That’s why it’s sad to see it go this way, even FF14 only charges about 11USD a month for a single character sub.

Sorry I hurt your feelings fartboy.

But a company finally deciding to stop losing money and setting the line straight is totally a move in favour of the company and one that should have been expected sooner.

You didn’t, i don’t care if someone gets salty and attacks my online name lmfao

As for Blizzard, they haven’t been “losing money” as a 6.5bln usd company with record profits. Once again setting the line straight would’ve made sense 4 years ago and would go both ways with sub increasing and decreasing. Ultimately the issue here is that it’s bad for us, and people who are being asked to pay more for no additional service at such a bad time shouldn’t just shut up and accept it.

$13 max 1 character per server max 8 servers
$15 for max 8 characters per server max 40 severs

(also $2/mo per retainer beyond 2)

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That’s correct yeah, got USD mixed up with euros (which australians pay for ff14 in for some reason) and it’s about $13 usd for a single character sub.

It’s also pretty rare people pay for retainers unless they’re going hard at endgame too, but it evens out lower than WoW for just sub.

Looks at my army of retainers and slowly backs out of the thread

Stop using the term “price gouging”. It’s an emotional buzz word and not applicable here. The proper term is “prince-increase”. For it to be gouging it has to be an unreasonable amount above market value. $15 USD has been the market value for a WoW subscription for a very long time.

Furthermore, you can’t really price gouge a video game subscription. The term is generally only applied to necessary goods. Tripling the price of bottled water during a natural disaster that drives people from their homes is price gouging. Re-evaluating the market value of a non-essential luxury good in relation to the value of local currency and raising the price accordingly is not. When you call that price-gouging you just come across as a whiny, entitled brat.

Yeah, it sucks when something you like gets a bit more expensive, especially when it hits during a time you’re down on your luck. But if you can’t afford it, nothing bad is gonna happen if you just don’t pay. Again, this isn’t tripling the cost of basic necessities when people need them most and all other access has been cut off. It’s not a gas station 200mi from any other civilization in any direction that knows you won’t make it to town if you don’t stop and fill up selling their product at 5x market value. It’s a luxury service that you can simply stop paying for and come back when you can afford it, whatever the price is then.

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The term prrice gouging is subjective and that depends on what I consider to be “unfair”. Given we get bad shutdown times and a broken day/night cycle it’s entirely reasonable to say paying the same amount of sub isn’t fair, so i’ll use it all i want. There’s nothing in the definition of the term that necessitates it only to material goods.

As for why don’t I just not use the product, I can use a product and criticize it (especially here, on the official forums which is the appropriate place to do so ) and the idea that just because I can choose to pay for it or not that i can’t have a negative opinion is nonsense. No, it isn’t an essential product. But when a company does something that is bad for consumers I am not going to praise or defend them for doing something that is against my interests.