Microsoft, please…
Bring back guild leveling. It was so good. Blizzard took it away from us. It was like tearing our hearts out and kicking the hearts across the room.
Microsoft, you’re our only hope.
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Guild leveling was the beginning of the end for friends and family guilds, who were unable to complete the requirements and died.
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Guild leveling would be fun.
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SWTOR has something that’s kind of like guild leveling called conquest. It’s fun but has the same problem where it encourages mega guilds
Once there was an ugly barnacle. He was so ugly that everyone died. The end. 
This doesn’t even make sense, small guilds could level up their guilds too.
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Without many members they were unable to complete those big achievements in a realistic timeframe. Belonging to a megaguild became an important part of progression.
They were goals that small guilds could have worked for. This never killed small guilds. There have been small friend and family guilds since the start and there still are today.
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It didn’t kill the small guilds, but the perk that was like “the guild bank receives 10% of all gold your players loot” caused absolute chaos in a massive surge in those impersonal “levelling” guilds, with greedy people who wanted to pocket the gold generated that way setting up random guilds and aggressively macro-whispering every unguilded person ever. Remember making a new alt in cata and getting like 100 guild invites before you’d even successfully cancelled the starting cinematic?
blizz removed that perk and abandoned the idea fairly quickly, which is kind of a shame. i do remember my guildies coordinating to mass-murder critters for the armadillo pet.
Cash Flow
I wish they’d bring back the guild profession achievements at least. Our guild used to have evenings where we’d all come together and go fishing for 30 minutes and it was a nice social activity where we all had a common cause.
I would approve of the return of leveling guilds if the rewards were cosmetic.
New tabards, a fun companion, maybe a custom title.
I feel non-cosmetic rewards could lead to a lot of the mega guild problem already discussed in the thread.
Yep, I remember us going to that cave in Eastern Plaguelands and running around killing bugs on the ground.
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Why? Why not just join a mega guild?
you mean the cesspool guild system where the guild only exists to make the GM money via a guild perk?
Oh how I miss mass summoning a group to a single pixel on a mountain top…
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So that can be added to the trade chat spam. “Selling rank/lvl X guild” that members poured their hearts into so the GM could sell it and move to another.
Yeah, great times
That created some very toxic communities when it was a thing. Guild spamming invites to random people was pretty common, only to just load the guild bank with free gold. Then the guild master steals all the money and runs.
Not everyone wants to join a mega guild, much like many people don’t want to do that today.
That’s exactly what those guilds are.
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Yep, Blizz had good intentions just poorly executed.
Guild perks are such a delicate thing to get right because if it’s too good like Bountiful Bags perk (extra mats when gathering) or Cash Flow perk (extra gold when looting) then it’s going to make players lean towards mega guilds and make players do cesspool stuff like mass recruit to have gold batteries.