Ok, english isnt my first language - and dont mean to argue semantics.
Probably not many expected it would have improved the player base.
I’d imagine if a game costs money, those people who spent the money on it are likely more invested in it, and so more inclined not to get their account banned for example.
F2p model brings in a lot of very casual people.
I think there was some MOBA that started to ban smurf accounts, LOL maybe?
they probably had some metrics that showed that people stopped playing by too big numbers by running into smurfs. But - in my understanding - these actions relate to smurfs, not alts, e.g. people who intentionally play in much lower ranks than they should.
Anyways, I’d wager if blizzard saw through some metric that smurfs/alt accounts actually created an issue where players would be stopping playing altogether, by big numbers, they might try to do some actions.
edit: quickly googled and found LoL dev’s stance on smurfs, i quite much agree with it.
Smurf detection. Getting better tools for tracking players on secondary accounts and being able to use that information when we create a match.
If you are a player who wants to create a new account and play normally, we don’t think there is anything wrong with that.
It should be on us to get you into games with people of your skill level .
If you are a player who wants to create a new account to run it down a bunch of games to lower your mmr and smash on low mmr players, we want to detect and ban your account.
We already have some tools for this stuff, but they need to be faster and more accurate.
Now i dont play lol & no idea how easy it is to create alt accounts there. Regardless, they’re fine with alts if you just play on them as normal. Smurfing on the other hand - no no.
It’s pretty much the model all online games go with. Only exception i know of is iRacing (online simracing) that does not allow alt accounts on paper. But of course, they also cant know about them all. The game also costs quite a bit of money, by monthly payment & content cost, which helps with that, up to a point.