Activision admits they lost 1/3 of their players.
“Activision Blizzard’s most recent earning report confirms what many of us already knew - that their player base is collapsing at an alarming rate. The amount of players lost this year alone is staggering so we are running through the details and how Activision Blizzard plans to recoup their loses.”
(then other unrelated news past 05:37, you don’t have to watch that.)
I mean, this was kind of already apparent after the WoW Exodus.
Also, it’s not like this company has many things going for it (besides recent playtest and Warzone) to justify a potential player staying invested.
Starcraft 2 has been stale.
People left WOW for FFXIV.
People left Overwatch for literally anything else because of zero content.
HotS is dead.
Idk about Hearthstone though.
At least we know the numbers now.
Honestly thought it was at least 1/2.
most Hearthstone players can’t afford it anymore
But 1.5mil or whatever views on twitch (for about a day) you guys! 
Bots exist.
Likely saving people from watching it.
Most of Blizzards playerbase seems to be millennials (Gen Y), but they are chasing modern gaming trends that appeal to Gen Z people. Skins and other microtransactions are not playable content. Most of the playerbase plays on PC, not console or phones.
They are wildly out of touch with what people want.
what do you mean?
kids dont play ow… they play fortnite afaik
Most Zoomers are gonna want the Next Gen games on the PS5 and Xbox X.
And Blizzard isn’t really focused on that.
Yes? That makes sense based on what I said. They want Gen Z, but they don’t have Gen Z.
True. This company is pretty “retro” when it comes to game design and/or marketing. For the most part, they’re playing catch-up with already established concepts from the modern-era, kind of like Game Freak with Pokemon.
Bethsaida is having the same problems
Fallout series doesn’t have one Next Gen game currently, and Bethsaida is just abandoning it silently.
okay… but i think its not easy… ow2 still requires some teamwork (less than ow1) its probably still too much for them.
I always wonder, if “players” refer to accounts or people, but probably accounts.
But i guess we have clear reason why OW2 pvp is going to be out before pve.
It’s definitely a very hard problem, but it is even worse than you would think. What Gen Z people want and what Gen Y people want is not always compatible. The more they appeal to Gen Z the less they appeal to some percentage of Gen Y. Also as the Gen Y playerbase ages they slowly stop playing games anyway.
As they transition to the new era of gaming they get continuously less appealing to me. I’m sure this is what happened to a huge portion of this 1/3rd of the previous playerbase.
i dont agree on that… people get old thats why they keep playing their old fav games they are used to and dont have to relearn games every few weeks. they work 40h/week come home and want to chill… relearning is not chilling… you can keep this people, also they earn money and are able to spend it when the content is good enough. they just expect a good service.
Basically that yeah, for most some (most?) people who work full time games are a way to relax, pick up something you like and are familiar with, no desire to become a pro gamer.
The problem arises when the company wants to allure new players as well, which of course they do 'cause more potential players and more potential money. But trends are chancing and younger people like different kind of games.
Extreme example, but its really bloody difficult to convince kids that c64 and amiga games were actually good and fun.
well i have a friend working as a teacher and no one plays ow anymore… all they still talk about is fortnite. some of the kids got so addicted they even had to go to therapy to get clean from the game.
atm playing fortnite is more chill than ow2.
at this point blizzard could have made a new game and leave ow1 alone. would have been better imo… they cannot have it both way.
Except that Pokemon is actually sucessfull (GameFreak is a parasite company thought).
Interesting enough, the group of employees at Fedex who are still into War Thunder. (Where there has been tourneys for. Aka that Money prize)
Just an interesting note.