I think it’s a good thing that people are returning though. I logged in yesterday, and I can’t remember the last time (event or no) when my friend list was lit so much. People that haven’t logged in actual months were online.
Jeff himself stated that they have been collecting data even before PTR started when he first announced 2-2-2 and warned people that their placements at certain roles might not be what they expect. He was surprised at his own placement.
Update, found a relevant post. Linking it here for posterity if anyone comes looking.