WoW on Console. Do's and Don'ts

WoW will never out-compete those other games for the window-licker crowd.

At least not without changing so much that it alienates the people it’s actually a good game for.

But even if it changes that much, it STILL won’t be able to out-compete all those other games for that playerbase.

Going after the window-licker crowd will doom WOW, if that’s what they’re actually doing.