Sadly, I am not sure that people who design the game are ultimately in control any longer. Nor have they been since Cataclysm, really.
Activision’s goal is to milk this game as much as possible… something I could tolerate if they literally weren’t significantly damaging the game to try and stretch it just a bit further.
WoW was popular. WoW was successful. Just let it thrive, like it used to.