Lets start of with introducing different ques for team and solo players. Getting teams play vs solo que people is just right down unfair. I dont care if they have higher SR. They will have better communication, team work and play than any solo que person.
Second, lets make the rewards based on ranked instead of games played. Remove the ‘‘get point for free when the season is over, sit at your rank lol’’ bull. Make the game wins rewarding, not your rank. Also, give players a reason to play well. Create good rewards based on rank, like a skin you can buy above diamond. Its the same as in world of warcraft arena or raids. If the rewards are awesome you will try to do well.
Third, make the rank gains and losses smaller. Im talking like 3 points per win or loss. Right now the ranked landscape is a literal cluster **** where people of unearned ranks ruin the experience completely without getting punished in the slightest. This should make it feel less punishing to lose when you have a smurf who cant play in your game and also give you a chance to rank up with pride if you are dedicated. The rewards you buy are just there to show it off.
Fourth, Do a complete sr reset. There are too many players who got to a rank on their main that somehow got the same rank on their off role because the system wasnt smarter. They need to be removed from that rank or you will very soon have a competetive shooter where no one cares about strategy or team play because it doesnt matter. The game will die because players dont know how its supposed to be played.
Fifth, stop catering to everyone in competetive. Its named competetive because its for those who want to try hard, not the randoms who log in occassionaly to get a giggle. They are not emotionally invested and couldnt care less if they ruin the experience for the people who like the game.
Last, update your ranking system. Place people where they are based on the communitys skill level. You have the data and should be able to make assumptions. A new system would place smurfs in the right tier straight away if they perform well aswell as make placements with a clean sr slate be painless. This would also make smurfing completely meaningless as you would just end up where your main is. This would also require a account game history to be erased to make sure your rank is where you are at today, not three years ago.
Get your crap together. Youve left this game in the same state for four years. Dont expect people to play your games when you are less invested then they are and then think they will pay you money for it.