Most “meta” deck are powerhouses, cause they become the dominate force, this is why they’re call Meta Deck - meta stands for " most effective tactics available" - and that means the most ideal decks will become Meta Decks - Cause they’re at a good play level almost anyone can pick up the deck and the deck is very cut and dry on what you need to do.
If the Deck is creating situations that oppose the current meta deck none stop, then they pick up steam and become a Meta Deck themselves - Basically if the Deck and ruin whatever ‘Meta Deck’ and put it in problem it can’t handle it become a Meta Deck to answer.
That why When a Deck break the current mold of deck it get call “Meta Breaker” or “Off Meta” decks.
It’s already a Cut and Dry Game, you will see “Meta defining deck” in Casual play, Tavern Brawls Tend to get “meta deck” or old deck that were good get use again of repeat brawls, and etc - There always going be a ‘meta’ even if the game doesn’t want it. If something is the most effective - It’ll get use over other means unless other case studies show different.
Lore Time
In any old Card Game, Board Game, or Strategist and etc… A game will come to a point in local area where “1 way was seen the best way to do it” - This is know as Local area Meta , It would be how everyone agree around there that the most powerful way of playing, but if you move somewhere else they might had a differ way of winning, Thus causes counter balance meta - and causes refinements.
Lets look at Chess as a good example, but this cna follow any like Chess/Checker and etc - due to limit space and pieces eventually a final outcome will always be give with 1 move to win them all. - Now open up to where people play those games non stop and find pattern and you’ll see they start doing 1 type of move over and over (now it’s the pawns near the King/Queen go up 1st, or the knight/Bishop - and very rarely the Castle from most vets. - This are your “Opening moves” Each peace can move 1/2 slots at 1st glance, but that really just the Opening Setup for the player - Much like how Druid who Ramps pass a few turn to ramp - Then once they are setup Then they make their player moves, in Chess Theory that is the Opening move - setup. Some Opening moves start out quicker then other and other are more complex, this leave room for error and disruption.
As you can see This is what happens to Deck also. So while it might seem fresh for some, it not to people who want repeats cause they know what to expect and already plan according for such thing.
Most people Oppose fresh stuff cause they like having all the piece and answer already out for them, While some decks are really annoying to face over and over, they only look at their own games generally as it “affects” them - Like Ticketus, I dislike it and hate it mainly cause it burn so many card - but also not impossible to beat once I get my 1 piece it normally burns, or I setup enough on the board where they can’t remove - abit RNG and perfect drawing require on my end.
Cause they look at their sample of games only and see it’s very 1 sided, thus the outcry for change happen, rather then finding out what to change on their current deck or rebuild, they are the people who have the means/resources for such. It’s why most people watch on Youtube current Best Deck, see if they got the card, or off-meta/fun deck that can fight current meta deck so they can go “I got these card” - it’s why most goes in the streamer stream and ask for deck code without just using their eyes to see whats in the deck. They want everything handed to them. It’s also why the most common question streamer will get “Is this deck worth crafting” cause they only want the “best” and tend to forget if they’re hard stuck in a rank, just make a fun deck or different deck. It’s why I get bored playing the same deck over and over, and make me tired cause I’ve seen the deck so many time it’s not worth the investment of that game once X happen perfectly for them before me, and i’ll just move to a next game.