Ok, so I won’t bury the lede here. The idea is to let us swap reward track bars.
So the first rewards track was Darkmoon Faire. Since then there have been 15 reward tracks. So 16 total, 17 when Cataclysm comes out.
So the idea is that you can choose any of the tracks, just like you choose expansions for looking at your card collection. A simple drop down menu.
So, you swap to the track, and there you are. You do things, you move forward on it, earn all the free stuff.
And oh, look at that, you have the option of buying the paid upgrade? Wow, you mean I can get all those hero portraits and golden legendaries that I missed and have been wanting for years, for a mere 15 bucks?
Yes, like always you would have to warn players that it’s all wild stuff, except for the cosmetics, which would be the main appeal for most people anyway.
So free to play, new players will get 17 rewards tracks to explore and conquer.
New whales will have the ability to spend up to $255 that they have no way to spend at this point.
You get bonus PR points for removing FOMO from the game.
So, my pie in the sky stuff.
It would be fantastic if you rewarded your long term paying customers by giving them the paid tracks they already paid for.
Something like that could actually bring people back to the game. Someone paid for a track but didn’t finish unlocking all the stuff, and those premium end of track rewards that they paid for but don’t have have been haunting them for years. I should have that! But I got busy in the last month and just couldn’t get to the end.
Tears fall, hearts forever broken.
But now, wow, you mean, I can go back and fix past mistakes? A second chance to set things right? Well sign me up.
So the questions remain. Would all that 101-400 gold still exist, or would the track just stop at 100? I think the tracks should be as they were, end of track gold and all. But I could see the penny pinchers at Blizzard fainting at just how much gold that would give players access to.
Oh well, you have to finish the track to access it, and it still runs out eventually.
I think that about covers it.
Let new players collect the half a decade worth of stuff they missed. Let people with money give the money to you. Like, realistically will every player plunk down cash for old reward tracks? No, but some will. Some will pay for one, complete it, then pay for the next one, complete it, and bam, you just made $300 bucks for flipping a switch.
I am wagering that most players will buy 2 or 3. Everyone wants stuff that they missed because they just weren’t playing at the time. Everyone wants to finish the tracks they already paid for, and could return to the game to do it.
This is a no lose situation for you Blizzard. You get extra money, new players get some core cards to dip their toes into wild, and yeah, it’s an evergreen feature. In 7 years, you could still be making money on the United in Stormwind rewards track, because people will really want that amazing Tamsin Triumphant portrait for their warlock.